Markham Nolan creates this satire about social media gurus. I love it. Of course, it’s nothing like our approach, where we tend to think more about integration, culture, business objectives and longevity that connecting your Twitter to your Facebook.
Author: Rachel Clarke
Online Advertising Bigger than TV
October 1, 2009 – 9:35 am
That’s the headlines hitting the marketing press over the last few days. For the first 6 months of the year, online spend was £1.75bn, growing 4.6%. Some key figures from the report:
Ad spend grew by £82m compared to 2008 in an environment where the overall advertising sector shrank by 16.6%
59.9% of the spend was [...]
Marketing Whimsy from Sainsbury’s
October 1, 2009 – 8:55 am
I’m sure many of us like marketing that makes us smile, that doesn’t just beat you over the head with a sales message but catches your attention a different way. Sainsbury’s (a UK supermarket) have done just that with their special offer tags.
(via Terence)
Birthday Cake
September 28, 2009 – 5:34 pm
We make it a tradition here in 26 to provide cake for birthdays. Here’s Neil, our super IA man, about to tuck into his treat
Cool Brands UK
September 28, 2009 – 4:03 pm
Superbrands have released their latest list of cool brands. This year, the iPhone tops the chart, beating their parent company.
iPhone
Aston Martin
Apple
iPod
Nintendo
YouTube
BlackBerry
Google
Bang & Olufsen
PlayStation
Xbox
Tate Modern
Dom Perignon
Virgin Atlantic
Ferrari
Sony
Mini
Vivienne Westwood
Rolex
BBC iPlayer
It’s interesting to look at these a couple of ways. It’s interesting that only 3 of them could have existed in the 19th century; that 3 of [...]
Social Media Revolution
August 19, 2009 – 9:27 am
A superb video from Socialnomics pulling together a whole load of facts about social media. It’s starts with the question “Is Social Media a Fad” and then tries to disprove that hypothesis. There’s no new facts there, but pulling them all together does make an impact.
What’s more interesting to me is the comment [...]
It’s a new blog
August 13, 2009 – 6:02 pm
Twentysix is a digital and social media agency, so we have to have a blog, don’t we? And a Twitter stream, a Facebook account, a Friendfeed account, videos on YouTube and all of the latest fads of social media.
No. We don’t.
What we need is what is right for us, what is right for the [...]